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3.1k Views · View Upvoters 5 ways to use social media profiles for SEO
Seminars John Jantsch (1) Practice setting marketing objectives and determining KPIs for those objectives. Ashna Nichani says Watch this course anytime, anywhere. Get started with a free trial today.
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Image: pexels Online marketing, also called digital marketing, is the process of using the web and internet-connected services to promote your business and website. There are a number of disciplines within online marketing. Some of these include social media, search engine marketing (SEM), search engine optimization (SEO), email marketing, online advertising and mobile advertising.
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Minimum course load is 2 courses (6 credits), and maximum course load is 3 courses (9 credits). BLOG
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Develop detailed digital campaign project plans, including campaign goals, messaging, call to action, marketing distribution channels, and schedule.
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Stretch your skills, grow your portfolio Questions? Give our Admissions Director a call! What you’ll learn during the 12 week course. Don’t fall behind on your digital marketing skills. Taking advantage of digital marketing certifications can be used to sharpen your skills and ensure a leading candidate for that new job.
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Nanodegree Program A global research institution, U of I educates more than 47,000 students. The school was founded in 1867 and currently serves as the flagship campus for the University of Illinois system. The Gies College of Business, established in 1915, educates 4,200 students and offers more than 20 programs, including 12 advanced degrees. The iMBA, offered in partnership with Coursera, brings the college’s rigorous MBA program to a virtual classroom. The iMBA is a career-curated, first-of-its-kind experience that prepares graduate students for business mastery.
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IT Certification Direct mail 14. Paid Advertising View 10 Popular Schools » Our new Digital World is dramatically changing the way in products are created, promoted, distributed, and consumed. Although these changes have been revolutionary, we still live in an Analog (or physical) World. For example, even today, over 90% of all sales are still conducted in Analog stores. Thus, both marketers and consumers must simultaneously navigate both the Analog and Digital Worlds on a daily basis. Although the Digital Revolution has received considerable attention in recent years, the impact of this revolution upon the Analog World has been largely ignored. This course examines this issue by asking, “How has the Digital Revolution impacted Marketing in an Analog World? This course will begin with an exploration of the key differences between the Analog and the Digital and then examine four ways in which the Analog World has been affected by the Digital Revolution: Domination, Resistance, Synergy, and Transformation. This course will contain several examples of each of these concepts and explore their implications for both marketers and consumers. This course will also employ a variety of learning techniques, including video lectures, case studies, hands-on exercises, and interviews with leading marketing scholars. The learning approach will be highly interactive; you will have the opportunity to engage in a variety of hands-on activities and be a member of a rich learning community. I hope you will join us in this educational adventure.
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